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Subvert The Dominant Paradigm

June 19. San Francisco. Atelier Laurent Studio. It was a gathering of contrarians, a few hundred radicals hand-selected to come together to mash it up inside an inspiring art studio. These weren’t painters or sculptors. These were protagonists in the business world, protestors of the status quo – demonstrators, if you will, of a better way to build and run organizations. This was a gathering of change agents who drive new agendas all over the world – in big organizations and small, established ones and newbie’s. This event was called the MIX Mashup. Its stories can be found here. As...

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Chaos and Control

You’re probably familiar with Get Smart, the television series subsequently made into a movie. Its plot pitted the intelligence agency, CONTROL, against the terrorist forces of KAOS. It was set in a make-believe, make-me-laugh world that didn’t much resemble reality other than the contextual framing of good versus evil. Today, the challenge of trying to control chaos is very much at play – only this time without the slapstick. Where? The landscapes of many industries continue to get more complex. Whether it’s media or technology, science or health care, we’re witnessing a relentless...

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Sorrell Takes Out His Guns

Important debate that deserves to be surfaced…especially for marketers. Can the ad business take on the technology business? Martin Sorrell, the chief executive of WPP and, arguably, the dominant voice in the advertising business, recently gave an interview in which he challenged the basic efficacy of social media as an advertising tool. Mind you, this is against a backdrop of the entire advertising industry in a manic dither to stress its social media bona fides. What you want to be right now is a social media agency—because every other agency network or holding company has to buy...

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